CNN to continue to promote Hanoi's image, tradition and culture to the world

Deputy Chairman of the Hanoi People’s Committee Nguyen Manh Quyen (R) and Robert Bradley, CNN Senior Vice President (Photo: HNMO)

On October 4, in Hanoi, Vice Chairman of Hanoi People's Committee Nguyen Manh Quyen received CNN Senior Vice President Robert Bradley to discuss cooperation prospects between Hanoi and CNN.

At the meeting, CNN Senior Vice President Robert Bradley shared that CNN is a reliable TV channel with effective content to promote tourism when it has coverage of several hundred million viewers per month on digital platforms.

He emphasized that Vietnam is a potential market for tourism on CNN, especially as the TV channel and Hanoi capital have cooperated to make many important achievements in promoting and introducing the image of the capital to the international community.

Now, after the disruption caused by the COVID-19 pandemic, he expressed his wish that cooperation between the two sides be resumed, through which CNN will continue to carry Hanoi’s image, traditional values and long-standing culture to friends around the world.

Speaking at the meeting, Vice Chairman of the Hanoi City People's Committee Nguyen Manh Quyen informed that before the COVID-19 pandemic, Hanoi and CNN had a very effective cooperation. With the previous cooperation between CNN and Hanoi, the topics introducing tourism in Vietnam in general and in the capital in particular have been known and paid more attention by international friends.

He asserted that it’s time for both sides to work together to bring in more foreign arrivals, which Hanoi is attempting to do as part of its targets for economic recovery, especially after Vietnam opened its borders to international visitors on March 15, adding that Hanoi and CNN need to conduct more thorough analyses and forecast patterns following the COVID-19 pandemic to provide visitors to Hanoi with essential information..

He also showed his hope that, apart from the introduction of the Vietnamese capital’s tourism potential and culture, CNN would enhance connections with other communities to build value chains towards a better tourism environment in Vietnam./.