ITE HCMC 2024 promotes over 11,460 B2B trade appointments

Monday, 09/09/2024 15:30
During the three days of the 18th International Travel Expo Ho Chi Minh (ITE HCMC 2024), the tourism industry attracted about 26,000 visitors, said the City Department of Tourism on September 8.

The event successfully promoted more than 11,460 B2B (Business-to-Business) trade appointments between 220 international buyers and more than 450 exhibitors, creating opportunities for networking, negotiating and signing cooperation agreements in the future.

Visitors learn about gift items at the expo. (Photo: sggp.org.vn)

In addition to key tourism markets, ITE HCMC welcomed international buyers from Brazil, the Czech Republic, Bangladesh and Pakistan for the first time.

The organizers coordinated with travel agencies to organize 11 “green tours” for international delegates and press from various countries. On the last day of the fair, the number of visitors increased by 2-3 times compared to the first days of opening. Some tours, restaurant and hotel services offered sharp discounts of up to 50%.

This is also the first year that the HMC City tourism and industry and trade sectors have joined hands to organize a major event at the same location to create special effect, promoting products directly to businesses, tourists and international buyers./.

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