National Concentrated Promotion Program 2024 to last nearly one month

The ministry said that all businesses have the right to respond and participate in the program by proactively deciding to apply a maximum promotion limit of up to 100%.

National Concentrated Promotion Program 2024 is expected to take place from December 2 to 31. (Photo: VOV)

Vietnam Grand Sale 2024 is organized nationwide with the combination of traditional trade activities and e-commerce to attract the participation of enterprises in all fields.

The program aims to stimulate the domestic consumer market, promote production and business activities, contributing to economic recovery and development. Thereby, it is expected to raise awareness of domestic consumers about Vietnamese goods and services through communication activities on mass media.

Enterprises must also commit to implementing legal, honest, public and transparent promotional activities and ensuring the rights and legitimate interests of consumers and ensuring the quality of goods and services, as well as regulations on administrative procedures according to current regulations.

Vietnam Grand Sale 2024 is expected to continue the success of the program in the previous years, to help increase retail sales of goods and service revenue, contributing to Vietnam’s economic growth in 2024./.