Hanoi mobilizes Vietnamese abroad to introduce and consume products

Wednesday, 31/01/2024 10:48
The Hanoi People’s Committee has just introduced a plan to mobilize overseas Vietnamese to introduce and consume products and develop distribution channels for Vietnamese goods abroad in 2020-2024.
Hanoi Agriculture Industry introduces and promotes agricultural product distribution and consumption channels to boost export activities. (Photo: hanoimoi.vn)

The plan aims to popularize Hanoi’s products, goods and services among the Vietnamese community abroad; directly or indirectly develop distribution channels for goods abroad; and connect domestic manufacturers and import-export enterprises to participate more effectively in distribution channels of Vietnamese goods abroad.

At the same time, it also helps further consolidate and promote the role of Vietnamese shopping centers, traditional markets and supermarkets, especially in markets near large Vietnamese communities, in order to further strengthen bringing Vietnamese goods into these facilities and enhancing connections between Vietnamese businesses at home and abroad.

The city continues to actively disseminate and inform the Vietnamese overseas community about the purpose and meaning of the Campaign “Vietnamese people prioritize using Vietnamese goods” so they can actively respond.

Popularization activities will be promoted to introduce Vietnamese goods to domestic and foreign consumers through Vietnamese markets, Vietnamese goods week, OCOP product week, booths displaying and introducing Vietnamese products; and investment, trade and tourism promotion programs.

The city also actively mobilizes Vietnamese people abroad to become direct importers of Hanoi goods, or intermediaries to bring Hanoi goods into goods distribution systems in the host country; provide information about the local market and actively transfer advanced science and technology to Vietnam to apply to goods production./.