2024 Hue Community Ao Dai week taking place from June 24 to 26

2024 Hue Community Ao Dai Week launched (Photo: VNA)

The festival will not only help people and tourists access and better understand ‘ao dai’ but also contribute to educating the love for the traditional cultural values of the nation, promoting culture, attracting tourism, and boosting socio-economic development.

Diverse activities such as fine art exhibition and space for experiencing, displaying the tailoring skills of artisans from the three regions, a pilgrimage to the tomb of Lord Nguyen Phuc Khoat who "gave birth" to ‘ao dai’, the introduction of a book on five-flap ‘ao dai’, a seminar on standardising the traditional costume, an ‘ao dai’ design and performance contest, will be held during the event.

Response activities are expected to be implemented in agencies, units and schools across the province./.