HCMC recognizes overseas Vietnamese’s role in popularizing Vietnamese goods abroad

Wednesday, 28/06/2023 20:10
A conference was held by the Ho Chi Minh City (HCMC) Committee for Overseas Vietnamese Affairs on June 28 to recognize the role of overseas Vietnamese communities in the “Vietnamese people give priority to using Vietnamese goods” campaign.
At the conference (Photo: quehuongonline.vn) 

The event has the participation of overseas Vietnamese entrepreneurs and representatives of overseas Vietnamese businesses in the city, overseas Vietnamese associations in some countries and Vietnamese diplomatic agencies in Thailand, the US, Australia and Japan.

Speaking at the event, Mr. Nguyen Ho Hai, Deputy Secretary of the HCMC Party Committee and head of the city’s steering committee for the campaign, said that the city's recognition of the vital role played by unions, business associations, Vietnamese experts, and intellectuals residing abroad. Their contributions are particularly significant as the city strives for economic recovery following the significant impact of the COVID-19 pandemic.

He called on overseas Vietnamese and domestic people, entrepreneurs, businesses, and associations to continue promoting the campaign to contribute to the realisation of local and national socio-economic development targets.

Pham Viet Hung, Director of the department for economic, scientific and technological relations at the Foreign Ministry’s State Committee for Overseas Vietnamese Affairs, pointed out that Vietnamese goods are imported into other countries mainly by foreign firms.

According to him, it is necessary to set up networks and associations of overseas Vietnamese entrepreneurs to promote the distribution of Vietnamese goods in foreign markets and avoid market risks. Connection should also be boosted to organise more business forums in other countries to expand the presence of made-in-Vietnam goods in the world, he added.

Effective support channels

During the conference, overseas Vietnamese experts and entrepreneurs shared their valuable experiences in promoting Vietnamese brands and gaining access to global markets for Vietnamese goods, particularly in challenging markets. The overseas business community also wishes to continue receiving support from agencies and departments in HCMC to strengthen connectivity, facilitate trade promotion, and expand market opportunities worldwide.

Speaking via videoconferencing, Do Ngoc Hung, Trade Counsellor of Vietnam in the US, said the US is a potential market for Vietnamese products with a population of over 330 million.

 Vietnamese products exhibited at Foodex Japan 2022 – Photo for illustration
(Photo: Ministry of Industry and Trade)

He suggested Vietnamese businesses make use of the two countries’ agreements and the states with large numbers of overseas Vietnamese in the US to increase Vietnamese goods in distribution systems of overseas Vietnamese there.

Nguyen Phu Hoa, a representative of Vietnam’s Trade Office in Australia, said that the Vietnamese Embassy is working to diversify trade promotion programmes and coordinating closely with Vietnamese firms to step up marketing goods from the country, especially agricultural products and apparel, in Australia.

He recommended HCMC to select goods it is strong at to build brands for, connect with the OVs running distribution systems, and open English-language websites to introduce Vietnamese goods to the Australian market.

Representatives of overseas Vietnamese associations and entrepreneurs affirmed that the overseas Vietnamese communities are always interested in and want to use Vietnamese goods, and they are ready to help advertise and establish distribution networks for made-in-Vietnam items in their host countries.

They also suggested some measures to promote the export of Vietnamese goods to global markets./.

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