At the seminar in Hanoi (Photo: VNA)

The event was co-hosted by the State Commission for Overseas Vietnamese (SCOV) under the Ministry of Foreign Affairs, Ho Chi Minh City's Committee for Overseas Vietnamese, and the Ministry of Industry and Trade’s Vietnam Trade Promotion Agency,

The webinar aimed to realize the Prime Minister’s Decision No.1797/QD-TTg on approving a project on pooling the OVs’ involvement in introduction, consumption and development of Vietnamese goods distribution channels abroad for the 2020-2024 period, on the occasion of the 17th anniversary of the Vietnam Entrepreneurs’ Day (October 13).

Speaking at the webinar, Mr. Vu Ba Phu, Director of the Ministry of Industry and Trade’s Vietnam Trade Promotion Agency, hoped that the collaboration between Vietnamese businesses overseas and domestic agencies would continue to strengthen cooperation in the future.

The Director called on Vietnamese people at home and abroad to support the National Brand program, so that each individual can act as a representative of Vietnamese brands to their international friends.

According to him, the Vietnam Trade Promotion Agency is ready to connect Vietnamese brands with local importers and provide information and updates on market trends. The agency will help promote bringing Vietnamese products into the overseas distribution system.

Speaking at the event, Deputy Minister of Foreign Affairs Pham Quang Hieu, who is also Chairman of the SCOV believed that Vietnam will soon overcome difficulties caused by COVID-19 pandemic and more Vietnamese goods will become more popular worldwide, thus improving the images, trademarks and quality of Vietnamese products on the international arena.

Participants at the event discussed orientations to popularize Vietnamese goods abroad, especially linking domestic and representative Vietnamese agencies abroad, domestic and foreign enterprises together, as well as optimizing exhibitions and e-commerce platforms to connect supply and demand./.

BTA