US pork introduced in Hanoi for first time

In order to meet domestic demand and help stabilize pork prices in the market, BRG Retail has coordinated with the US Meat Export Federation and the US Embassy to host “US Pork Week”. The event was launched on July 24^th.

After the event, a week to promote US meat will run until August 2^nd at 50 supermarkets and minimarts of the BRGMart system in Hanoi, Hung Yen, Hai Duong, Hai Phong and Quang Ninh.

Ms. Sarah Gilleski, Agricultural Counselor of the US Embassy in Vietnam, said that each piece of meat has been carefully inspected and stamped with certificate of quality safety; ensuring the highest standards on being delivered to customers.

Pork imported from the US is strictly controlled from breeding, slaughtering, processing and preserving.

“The program is expected to contribute to cutting prices of domestic pork; helping customers save daily expenses,” Mr. Nguyen Thai Dung, BRG Retail General Director shared.

Visitors will have opportunities to learn more about recipes and sample dishes made from American pork and receive attractive gifts./.