De Heus expands investment into Vietnamese strategic market

Friday, 03/06/2022 17:40
De Heus group of the Netherlands has continuously been seeking to expand its investment in the Vietnamese market by partnering with Hung Nhon Group to develop the DHN Gia Lai High-Tech Agricultural Complex in the central highlands province of Kon Tum.

A De Heus animal feed mill in Vietnam (Photo: baodautu.vn)

Boasting a total investment capital of US$65 million, the project will specialize in swine gene selection and production, automatic slaughtering, organic animal feed production, and organic fertiliser production.

Koen De Heus, CEO of Hoang Gia De Heus Group, emphasized that the main purpose of the establishment of the high-tech agricultural complex is to create high-quality livestock products under a closed chain towards a high-tech and modern agricultural sector, all of which will fall in line with the Vietnamese Government’s policies.

Vu Manh Hung, chairman and general director of Hung Nhon Group, said the complex has contributed to creating a modern livestock model, accelerating economic development, boosting social security in Gia Lai, and generating jobs for nearly 300 local workers.

Last year, the two companies completed construction on the site and put the complex of DHN high-tech agricultural application project in Dak Lak province into operation.

They also put into operation the Bel Ga Tay Ninh incubator factory in Tay Ninh province that received a total investment of US$8.7 million.

Johan van den Ban, general director of De Heus Vietnam, also underscored the importance of utilizing advantages of both sides in modernizing the Vietnamese livestock industry and improving productivity and the lives of farmers.

Most notably in November last year, De Heus strengthened its strategic position in the nation by acquiring Masan's feed business. Following the acquisition of 14 Masan animal feed mills, De Heus has raised the total number of feed mills in the country to 23, thereby affirming its leading position in the Vietnamese animal feed market.

Mr Koen de Heus pointed out that the Vietnamese market remains their biggest and most important market in Asia, noting that with 23 factories, De Heus Vietnam has become the company which owns the largest number of De Heus feed mills globally.

With a vision and orientation moving forward to 2030, De Heus and Hung Nhon Group will continue to expand and develop the chain of large-scale pig breeding projects and epidemic-free zones in five provinces in the Central Highlands. The projects will be deployed in Kon Tum and Dak Nong.

Once completed, the project chain will contribute to turning the Central Highlands into a hub for supplying piglets as well as developing the leading hi-tech breeding models throughout Southeast Asia and Asia as a whole./.

CPV (Source: VOV)

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