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| The Vietnamese delegation at the event (Photo: hanoimoi.com.vn) |
The event creates opportunities for Vietnamese tourism businesses to reconnect with markets, partners, German tourists in particular, and international tourists in general, after nearly three years of suspension due to the COVID-19 pandemic.
With the message "Live fully in Vietnam", Vietnam's booth carries more special features than previous versions, with attractive products catching market trends.
The participation of Vietnamese businesses at the event shows that Vietnam is ready to welcome international visitors back to fully experience a vibrant Vietnam with beautiful and unique nature, and rich culture.
According to Vietnamese Ambassador to Germany Vu Quang Minh, international and European tourists in general as well as German people in particular have shown great interest in the Vietnamese tourism market during discussions with Vietnamese businesses.
He hoped that 2023 will open a new chapter for the development of tourism, which is an important contributor to Vietnam's socio-economic development.
According to General Director of the Vietnam National Administration of Tourism (VNAT) Nguyen Trung Khanh, ITB 2023 is one of the largest global events in tourism, and this is a playground as well as a forum for tour operators to meet, exchange information and find opportunities for cooperation.
ITB Berlin is the largest international travel fair in the world. Every year, the event attracts the participation of more than 10,000 exhibitors from nearly 190 countries and territories around the world, in order to introduce and promote destinations, tourism products and services. Each exhibition attract about 180,000 visitors to meet, find partners, learn about cooperation and business opportunities, update new market trends, and discover attractive global destinations./.