Vietnam’s tourism shines despite COVID-19

Sunday, 30/01/2022 09:59
In spite of just starting to resume after nearly two years of being forced to “hibernate” because of the COVID-19 pandemic, Vietnam’s tourism has been recognized and honored by the world as having made great efforts in developing a green economy.

Vietnam’s tourism “bumper” awards

Despite the heavy effects and consequences from the global pandemic, Vietnam’s tourism still shines as the country had three winners at World MICE Awards 2021, including: Ho Chi Minh City honored as Asia’s leading meetings, incentives, conferences, and exhibitions (MICE) Travel Destination; Sheraton Grand Da Nang Resort as Asia’s Best Incentive Hotel and Vietnam Airlines as Asia’s Best MICE Airline.

World MICE Awards is the global initiative to recognize and reward excellence in the MICE industry. It is the sister organization of World Travel Awards.

Rina van Staden, Director, World MICE Awards, said: “Our winners are finding innovative ways to overcome the challenges our industry has been facing, driven by guests seeking in-person experiences. Our World MICE Awards 2021 winners represent the brands finding exciting ways of doing things better.”

Ho Chi Minh City was honored as Asia’s Best MICE Travel Destination 2021. (Photo: vietnamtourism.gov.vn)

This world-leading award is the result of a year-long search and evaluation by leading experts in the MICE industry and the public. The winning individual or organization is the candidate with the most votes in a voting category.

Earlier, on 19 October 2021, World Travel Awards honored Vietnam as Asia's Leading Destination 2021 and Asia's Leading Sustainable Tourism Destination 2021, Vietnam National Administration of Tourism was awarded Asia's Leading Tourist Board 2021. Along with that, a series of destinations, airlines, tour operators, and hotels in Vietnam received leading awards in Asia.

On 28 October 2021, World Golf Awards named Vietnam as “Asia’s Best Golf Destination” and “World’s Best Golf Destination”.

Vietnam’s image “shines” in the US

On December 2 (on the morning of December 3, Vietnam time), in New York, the image of the country and people of Vietnam appeared on the LED screen outside the Thomson Reuters building at the prestigious Times Square in a promotional video of Vietnam Airlines.

The image of the country and people of Vietnam appeared on the LED screen outside the Thomson Reuters building at the prestigious Times Square. (Photo: VNA)

Times Square is famous as the busiest intersection in the world with an average of more than 330,000 people passing through each day. The Thomson Reuters building is one of the icons of the square with a large 700 square meter outdoor LED screen on its facade.

The video displayed the most famous tourist attractions of Vietnam, including the mysterious Son Doong Cave, vibrant Ho Chi Minh City, the unique Golden Bridge - Da Nang, the magnificent Ha Long Bay, the poetic boating scene in Ninh Binh and a delicious piping hot bowl of pho in Hanoi.

The sequence of images provides a glimpse of a picturesque Vietnam to visitors, inspiring them to travel to Vietnam.

The video also announced the opening of the regular flight route between Vietnam and the US by Vietnam Airlines. 

Previously, the US Federal Aviation Administration (FAA) issued a license for Vietnam Airlines to operate regular commercial flights between Vietnam and the US. This is the first Vietnam air carrier licensed to run scheduled air service to the US.

According to information from Vietnam Airlines, the regular flight route between Ho Chi Minh City and San Francisco (USA) has 2 flights a week and is expected to increase to 7 flights a week after the epidemic is controlled. In addition, the airline is also studying to open some new routes between Los Angeles and Hanoi or Ho Chi Minh City.

Inside Son Doong Cave. (Photo: VNA)

The establishment of regular direct flights between Vietnam and the US will contribute to tightening diplomatic relations between the two countries and promote economic, cultural, trade and tourism exchanges in the coming time.

Vietnam continuously receiving leading regional and global awards from prestigious world organizations, as well as opening more direct flights to the US and other countries, will offer extremely favorable conditions to not only promote Vietnam’s tourism brand in the international arena, but also contribute to creating momentum for tourism recovery and development in the near future./.

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