Ho Chi Minh City, EuroCham sign agreement to develop tourism

Tuesday, 08/03/2022 18:43
The Ho Chi Minh (HCM) City Department of Tourism and the European Chamber of Commerce (EuroCham) in Vietnam on March 7 signed a cooperation agreement for the 2022-2024 period.

The HCM City Department of Tourism and EuroCham signed the agreement. (Photo: nhandan.com.vn)

At the signing ceremony, the city Department of Tourism and EuroCham agreed on 7 contents, promising to promote the development of MICE tourism and culinary tourism and strongly strengthen the activities of market research, tourism statistics, human resource training as well as sharing of methods and experiences in tourism management and administration.

This cooperation will allow HCM City tourism to increase the opportunity to expand direct channels promoting the city’s image to European companies and citizens in Vietnam as well as abroad.

On this occasion, the city Department of Tourism and Vietnam Airport Ground Services Company Limited (VIAGS) agreed to sign a cooperation agreement for the 2022-2027 period in order to strengthen cooperation in the promotion of tourism in the southern hub, contributing to the recovery of the tourism industry after the pandemic, especially air travel.

Accordingly, the signing of the agreement aims to increase the number and quality of tourists, contributing to the development of Vietnam’s tourism in general and tourist destinations of Ho Chi Minh City in particular through mutual support in carrying out market research and building the tourism brand of HCM City. At the same time, the two sides coordinated to welcome MICE delegations to the city.

In her speech at the event, Ms. Nguyen Thi Anh Hoa, Director of the City Department of Tourism, believes that the cooperation between the Department and Eurocham and VIAGS is an important milestone, creating a premise for the city’s tourism strongly recover and develop further when the city begins to open to international visitors from March 15.

“To do this, the city’s tourism industry identifies cooperation contents that need to be implemented in an effective, practical and timely manner; with the focus on the immediate key tasks of restoring tourism human resources, improving the quality of tourism services and products,” said Ms. Hoa./.

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